About The Rite Aid Foundation
At Rite Aid, our mission is to improve the health and wellness of our communities through engaging experiences that provide our customers with the best products, services and advice to meet their unique wellness needs.
We live this commitment every day in every community we serve. Beyond our stores, we bring our mission to life through the efforts of The Rite Aid Foundation.
The Rite Aid Foundation has chosen children’s health and well-being as the core focus of our charitable giving. Through our long-standing support of Children’s Miracle Network Hospitals and other Rite Aid Foundation efforts, we have raised and donated over $80 million to help kids.
Our KidCents program has taken our commitment one step further, allowing our customers to help children in our communities by simply rounding up their change.
By participating in KidCents, wellness+ rewards members can round up every purchase to the nearest dollar and give their change to an approved KidCents charity. The Rite Aid Foundation is proud to partner with our KidCents charities, as they share our commitment to helping improve the health and well-being of children.
Children truly are the future of our communities, and they deserve and need our support. We believe this focus will enable us to make a meaningful difference in our communities for years to come.
Have a question about our KidCents program? View our Frequently Asked Questions.